Webinar: Unlocking the Power of Natural Language Processing for Retail and CPG

Turn previously unusable unstructured data into valuable insights

How will this webinar help me?

This live webinar on Thursday, March 3rd, at 1:00pm CST will provide you with a deeper understanding of natural language processing (NLP) technology and how it can help you turn previously unusable unstructured data into valuable insights that strengthen your customer relationships, promote loyalty, and elevate your brand.

This discovery session dives deep into everything you need to know about NLP including:

  • NLP features, capabilities, and best practices
  • Where to find new sources of unstructured data and how to mine it for valuable customer sentiments (Facebook, Google, Yelp, YouTube, BBB, and Angie’s list for example)
  • The many benefits of NLP, AI, and machine learning for retail and CPG companies including improved reputation management, enhanced customer engagement, better and more accurate business decisions, and much more


  • Welcome and Introductions
  • NLP Overview
  • Data Sources and Mining
  • Live Demonstration
    • Sentiment and emotion detection
    • Named entity recognition
    • Text summarization
    • Text classification
  • Best Practices and Potential Use Cases
  • Recap and Q&A

Featured Hitachi Solution Presenters

  • Deb Marotta — VP, Retail & CPG
  • Angelina Leigh — Data Scientist
  • Fred Heller — Data Scientist

Register today!