Thought Leadership

As the digital customer experience becomes more important, businesses need to find ways to recognize and serve the personalized digital journeys of their customers....

Personalization offers incredible promise for businesses looking to increase sales and grow customer loyalty. There are several approaches to how businesses can implement personalization techniques an...

Recurring revenue is critical to the overall health of your business. Here’s how to reduce customer churn and protect your bottom line....

Customer 360 means leveraging customer data into insights that drive business decisions. Find out how to get there with Hitachi....

Customers are the lifeblood of any company; here’s how to handle customer retention management so you can grow and retain your customer base....