Thought Leadership

Artificial intelligence and machine learning are important technologies for businesses to utilize. Read on to learn more about ai vs machine learning and common uses....

Customer insights are valuable information metrics that help businesses exceed customer expectations. Learn how Customer Data Platforms help make that happen....

It’s more important than ever to create the best experience for your customers – read our guide on measurements and best practices to optimize your CX....

As the digital customer experience becomes more important, businesses need to find ways to recognize and serve the personalized digital journeys of their customers....

Recurring revenue is critical to the overall health of your business. Here’s how to reduce customer churn and protect your bottom line....

Digital transformation has changed the game for CPG brands. Find out how to leverage it to improve the CPG customer journey....

The demand for consumer packaged goods has increased exponentially since the outbreak of COVID-19, forcing CPG firms to reevaluate their order fulfillment strategies....

Learn how to get even more from your data with natural language processing — the AI-powered text analyzation tool that is shedding new light on customer behavior...

Automate your quoting process, empower your sales team and provide a high level of customer experience with CPQ solutions...

Learn about the transformation of online marketplaces, including the latest trends, top marketplaces and the benefits of doing business through such a platform....

Generate more revenue from your existing customer base by implementing these upselling and cross-selling strategies....

A strong retail customer engagement strategy is vital to your continued success. Here are eight techniques to help increase engagement with your audience....